"provocative" new study on fit and fat

Here is an article about "new" findings that indeed shows that you can be "fat" and healthy."A provocative new study shows that obese people who are otherwise healthy live just as long as their slim counterparts. And that wasn't the only surprising finding. The study also showed otherwise healthy obese people are even less likely than lean people to die of cardiovascular disease.""Our findings challenge the idea that all obese individuals need to lose weight," study author Dr. Jennifer L. Kuk, assistant professor at York University School of Kinesiology & Health Science, said in a written statement. "Moreover, it's possible that trying - and failing - to lose weight may be more detrimental than simply staying at an elevated body weight and engaging in a healthy lifestyle that includes physical activity and a balanced diet with plenty of fruits and vegetables."several things came to mind...

• In light of the recent media attention on Jess Weiner and the media's misunderstanding of health at every size, this is timely, and I hope getting some press. You can be fit and fat.
• it is only "provocative" because it challenges conventional thinking, the simplistic and wrong belief that BMI and badness/death are linearly related
• this is one of the few times I have seen any article on fatness/fitness that shows an "obese" person exercising and seeming to enjoy it- usually it's the headless image of someone eating an ice-cream
• this is not surprising or new information to those familiar with the research. I have been reading study after study in the last 5 years (since I learned these studies exist) that tell me similar, "provocative"  things like : the weight gain that women generally experience as they get older is protective, or that the lowest mortality was in the "overweight" category for elder Americans, that women of Hispanic descent in the US are heavier than their white counterparts but live longer,  that when you actually include and correct for fitness, many of the risks associated with "overweight" and "obesity"  in several studies disappear, or that lean and fat children drink the same amount of soda or the same fat-content in terms of milk....
• That this is another study showing that  yo-yo dieting is dangerous. That repeated attempts and "success" with weight loss, followed by the typical weight gain is what is likely the most dangerous.

I'd love to see this type of study get as much press as the others. Please share this "news!" What do you think?